I want to take a moment to go on an Olbermannesque rant against something I disliked from the moment I heard about it. I bit my tongue initially because people seemed to be into it and I wanted to avoid being the turd in the punch bowl. Well, now that Rex Ryan has finished taking a dump in said bowl, here it goes.
I’m talking, of course, about the white out.
First of all, it’s not 2008. Second of all, this makes the Bills about the 52nd team that’s tried to make an identity for their stadium with the gimmick. Third of all, if you are a fan base that prides itself on hardcore, passionate fans, a promotion that’s made famous by the the Miami Heat probably isn’t the way to go.
Despite all these facts, I would have been converted had it made for an impressive visual spectacle. Well, not so much. Apparently only half the fans got the memo, which made it just look like a normal Bills crowd that preferred the white jerseys to the blue. It didn’t look bad until Simms mentioned that it was a “white” out, at which point it immediately looked half assed, and I can only assume more so to the remainder of the country that presumably didn’t know about it, especially on the heals of a nationally televised Alabama crowd that looked awesome last night in their uniformity of Crimson, gray, and white. And that was with an unseasonably warm game at RWS. I can’t imagine more than a third of fans would have participated had the normal low 40s November temperature prevailed.
This may sound like hate just for hates sake, which I can’t blame you for as I may be more prone to that than most, and the hates best served up fresh after a bad loss like that. But the greater point I want to make is that the promotion was unoriginal, dated, and half assed. I’d be much more supportive of something that came up that gave us identity or was organic. That was neither, and hopefully the bad taste associated with the “white out” will prevent it from happening anytime in the near future. Or ever.