1. He has prototypical WR size and speed. He is 6'2", 210 lbs, and ran a 4.45 40 at his NFL combine.
2. His college numbers show he has potential to put up big numbers. His sophomore, junior, and senior years at Arizona State all saw him putting up more than 1000 yards receiving and more than 8 TDs. Twice he was a Biletnikoff finalist.
3. He has many of ASU's records: he finished his career as their all-time leader in receptions, receiving yards, receiving touchdowns, and 100-yard games.
4. As a rookie, many people viewed him as having potential. He was drafted in the 3rd round despite a poor showing at the Senior Bowl.
6. Prior to last year, he had only earned 7 starts in the NFL. He has yet to have the opportunity to shine.
7. He has experience. He has played on a variety of teams in a variety of systems. He has spent seven years in the NFL, learning and studying to become a better player.
8. He has matured. He told Chris Brown that he feels he has learned from his mistakes, and is a better player as a result of his experience in the league.
9. He learned our playbook fast and quickly got in sync with Fitz.
10. He performed well when he was given the opportunity last year. Despite not joining the Bills until week 12, he caught 13 balls for the bills and had a fantastic game against the Pats (7 catches 89 yards).