Bills in Toronto Series not making Buffalo much money, per report

Timothy T. Ludwig-USA TODAY Spor

The Buffalo Bills had their reasons for agreeing to extend their Toronto Series back in May of 2012 - but evidently, a financial windfall was not one of them.

Speculation began to ramp up last week that we could be hearing soon about whether the Buffalo Bills will continue to play an annual home game in Toronto. Those initial posts centered around the team's usual deadline for renewing season tickets, which is occurring later than normal this year.

Mark Gaughan of The Buffalo News posted an excellent look at the situation on Monday, looking at whether or not the series continues to benefit the Bills and Rogers Communications. It's well worth your read, and you're encouraged to take the time to do so. This passage, in particular, caught our attention.

"But the new, five-year deal with Rogers, which began in 2013 and runs through 2017, isn’t nearly as lucrative," Gaughan writes, referring to the first five-year pact that ran from 2008-12. "In fact, we hear the Bills are not making much more per game under the new deal than they’re making in Orchard Park."

We have known since the series was renewed in May of 2012 that the Bills weren't making nearly as much money on the new deal as they did in the first five-year contract. Bills President Russ Brandon cited the team's growing fan base in Canada and their struggles to sell out home games as Ralph Wilson Stadium as positive aspects of the Toronto deal when he told WGR 550 that the series would be reviewed in December; it was telling then that he didn't mention the financial aspect of the accord, and now we have a better idea why.

Ever since Brandon made that declaration following the Bills' loss to the Atlanta Falcons last December, speculation has gradually and quietly intensified that the team was looking to find a way out of the deal. The guesswork about the season ticket renewal deadline seems spot on, so perhaps we'll know sooner rather than later what direction the team is taking with the series. At minimum, we know that it won't have a major financial impact on the club if they do end up negotiating their way out of the series - unless, of course, that negotiation turns into a buyout.

X
Log In Sign Up

forgot?
Log In Sign Up

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior users will need to choose a permanent username, along with a new password.

Your username will be used to login to SB Nation going forward.

I already have a Vox Media account!

Verify Vox Media account

Please login to your Vox Media account. This account will be linked to your previously existing Eater account.

Please choose a new SB Nation username and password

As part of the new SB Nation launch, prior MT authors will need to choose a new username and password.

Your username will be used to login to SB Nation going forward.

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

By becoming a registered user, you are also agreeing to our Terms and confirming that you have read our Privacy Policy.

Join Buffalo Rumblings

You must be a member of Buffalo Rumblings to participate.

We have our own Community Guidelines at Buffalo Rumblings. You should read them.

Join Buffalo Rumblings

You must be a member of Buffalo Rumblings to participate.

We have our own Community Guidelines at Buffalo Rumblings. You should read them.

Spinner.vc97ec6e

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.

tracking_pixel_9341_tracker