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Buffalo Bills Links, 3/30: Bills announce new stadium naming rights

Plus, does the key to improving the ground game lie with deploying more two tight end sets?

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After one year of calling their football home Bills Stadium, the Buffalo Bills have identified a new naming rights sponsor. In today’s edition of the Bills links, we discuss the news that when Buffalo next takes the field, they will play at Highmark Stadium, and we also hear reaction to the new stadium name from Bills Mafia.

We also explore the latest mock drafts to see what the Bills will do at pick No. 30, profile a potential top-10 cornerback who could fall to Buffalo at the end of the first round, analyze how newly signed free agent Matt Breida fits into the Bills’ ground game, explore whether the key to becoming better in the running game lies in deploying more two tight end sets, analyze how Emmanuel Sanders will improve Buffalo’s wide receiving corps, and more!

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Additional Headlines from the web

Buffalo Bills announce new stadium naming rights deal

The Bills’ home has a new name: Highmark Stadium | Local News |
“New signs for what will officially be called Highmark BlueCross BlueShield Stadium – but sure to be known by the shorter version – will be installed in time for the start of the regular season in September,” writes Matt Glynn.

Bills’ home will be called ‘Highmark Stadium’ - WGR 550
The home of the Buffalo Bills will now be called “Highmark Stadium” after Highmark Blue Cross Blue Shield of Western New York entered into a naming rights agreement with the club.

Buffalo Bills will now call home Highmark Stadium - Democrat & Chronicle
“Bills stadium has new name: Josh Allen will throw passes at Highmark Stadium,” writes Sal Maiorana.

Buffalo Bills secure new naming rights partner for their stadium - Buffalo Bills Blog
Renamed “Bills Stadium” during the 2020 season, due to the team severing its partnership with a sponsor, Buffalo’s 48-year-old stadium has a new naming rights partner, the team announced Monday.

Bills and Highmark Blue Cross Blue Shield of Western New York announce a stadium naming rights agreement -
Highmark Stadium will be the new name of the team’s home effective immediately.

Buffalo Bills’ home gets new name: Highmark Stadium | Pittsburgh Post-Gazette
“The newly rebranded health insurer Highmark BlueCross, BlueShield of Western New York has purchased the naming rights for what was simply known as Bills Stadium last season, the team announced.”

Twitter reacts to reveal of new name for Bills’ stadium | Buffalo Bills News | NFL |
“The Buffalo Bills revealed Monday that their stadium in Orchard Park is getting a new name: Highmark Stadium.”

Bills Mafia reacts to Highmark Stadium, Buffalo’s new stadium name -
Highmark BlueCross BlueShield Stadium doesn’t exactly roll off the tongue.

More fun with mock drafts

NFL mock draft 2021: Bills land Caleb Farley, draft’s top CB, in 7-round mock (Version 2.0) -
A top-10 cornerback falling to Buffalo at No. 30? That will do.

All 32 7-round NFL mock drafts: Who we really like, the fastest risers, biggest fallers, reaches and more – The Athletic
“Let’s take a look at the biggest trends and most interesting quirks of The Athletic’s most recent mock drafts,” writes Greg Auman. (Subscription required).

Buffalo Bills NFL Draft prospects: Pitt’s Patrick Jones - Sports Illustrated Buffalo Bills News, Analysis and More
Pitt DE Patrick Jones could be a fit for the Bills, who need to upgrade their perimeter pass rush.

Notre Dame’s Jeremiah Owusu-Koramoah, top LB prospect, gushes about Bills: ‘It’s a great fit’ -
Owusu-Koramoah is a versatile linebacker who can play multiple positions.

Matt Breida’s fit in Buffalo

Sharing carries not a problem for new Bills running back Matt Breida | Buffalo Bills News | NFL |
“The Buffalo Bills’ newest running back has been part of crowded backfields during his NFL career, and has learned that crowing for more carries rarely is productive,” writes Jay Skurski.

Bills Today | How Matt Breida fits in with the Bills -
Here are three things to know about the Bills for Tuesday, March 30.

Is more 12-personnel key to unlocking Bills running game? - WGR 550
The Buffalo Bills may be looking at running more 12-personnel in 2021, using two tight ends more often, as a way to be more efficient in the running game.

How Emmanuel Sanders will improve the wide receiver room

Watching all of Emmanuel Sanders’ 2020 snaps to understand his fit with the Bills – The Athletic
“What exactly are the Bills getting with Emmanuel Sanders? We turned to his film from last year to find out,” writes Joe Buscaglia. (Subscription required).

Odds and ends

Bills Today | believes Bills vs. Dolphins could become the ‘it’ rivalry -
Plus, which free-agent signing earned the Bills high marks?

Why the Buffalo Bills are set up to win more than just free agency |
“The Bills didn’t need to do much shopping because they were able to retain much of what they needed. It’s the culmination of a clear plan that has repeatedly paid dividends,” writes Dom Cosentino.

Peyton Manning. Tom Brady. Malcolm Jenkins. Every NFL team’s best free agent addition of past decade – The Athletic
“Free agency can be a roll of the dice, and sometimes leaves teams with buyer’s remorse.” (Subscription required).

How a tour of Bills Stadium turned into a marriage proposal for longtime fans | Buffalo Bills News | NFL |
“It was the greatest day of our lives and it meant the world to the both of us,” Nolan Christopher said.

Erik Brady: Friends say goodbye to longtime Bills fan who died of cancer with tailgate, and great memories | Buffalo Bills News | NFL |
“To be together and talk about him, tailgating in the sun, was about as good a way to remember him as we could find,” said one friend of Dominic Militello.