Despite missing the playoffs for the 16th consecutive season, the Buffalo Bills were able to keep an extremely high percentage of their season ticket holders happy enough to return in 2016 and are on track to reach the 60,000-seat cap they set a year ago.
"Everything is pacing very well," Buffalo Bills president Russ Brandon said from the league's owners meetings, via ESPN. "We're at 53,500 season [tickets] as of [Wednesday] morning. That's our highest renewal. We're renewing right around 91 percent. We're at a record pace for seasons right now. We have a pretty heavy waiting list right now for people looking at different categories of seats. We're [also] on a record pace for club-seat sales right now."
The waiting list Brandon mentions is at 1300 names for seat categories that are currently sold out. At this time a year ago the Bills were at an identical level as they are now. Similarly, the team will likely need to cap the number of season tickets at 60,000, the same number they reached in August of 2015.
Earlier this month, the team announced they had passed 52,000 and were tracking higher than ever. The current total is already higher than all but six seasons in team history and they have five months to go.